Featured Sponsor – RepUvue
Managing your online reputation is an important element of the marketing mix. We’ve implemented Repuvue Reputation Marketing as an improved online communications tool and wanted to share its benefits with you. We’re using the software to enhance outreach to our community and increase the conversations our members have with each other and with us. We’re proud of the fact that our high member engagement-event surveys typically have an 80% response rate- and we’re committed to continuing the conversation with our members.
Reputation is vital to empower women, build networks and support career opportunities. The reputation of a person or a business is both what they say about themselves and what others say about them. Managing reputation is nothing new; what’s new is how the internet and social media have changed the way businesses are being defined and how fast their reputations spread.
Repuvue’s Reputation Management shows businesses what people are saying about them online with customer reviews, a publishing platform for social media posting, and analytics on the mountain of data being pushed out daily.
With over 33 million local reviews on Yelp alone, it’s clear that customers are sharing their opinions online. About 72 percent percent of consumers say they trust online reviews as much as personal referrals, so whether it’s a testimonial, a detailed article on someone’s blog, or an offhand comment on Twitter, people are now chatting 24/7—and business owners need to be paying attention.
Repuvue helps businesses boost their online presence with:
- Listing accuracy for data providers, directory and review sites
- Review generation, monitoring and responding
- Social media listening, posting, lead gen and customer service
- Retrieval of ratings and comments from the biggest review sites and industry-specific sites
- Executive, analytics and progress reports
- Augmented PR and marketing programs
- All in one interactive dashboard!
Learn more about the benefits of reputation marketing by clicking here.